Emma has been writing content for magazines, newspapers, textbooks and websites since 2001. She started by writing articles for NATE Secondary English Magazine, but then continued to write content for the Department for Education, among others. She continues to write fresh and innovative content on language, on English teaching, on life and on a variety of other subjects as diverse as diesel engines and Gina shoes.
Her expertise is broad within creative fields, including literature, languages, art, photography, design, gardening, food and drink, home-making and crafts.
Emma is a seasoned blogger and blogs in many places. You can find her teaching blog at Madame Anglaise where you will mainly find her work about English GCSE.
She also blogs at Anglo-Info about life in France.
Emma's personal blog includes art, design, photographs and general content.
She writes a bi-monthly column for Living Poitou-Charentes which focuses on the idiosyncrasies of the French language.
Emma has collaborated on many web projects for a range of diverse companies as part of her work for Associated Content and Textmaster. Ever wondered who wrote the website you are reading about the the Bombay Stock Exchange, amortization, climate change, Tokyo, crank sets or flip-flops?
In the past, when illiteracy was a fact of life, many people outsourced writing to 'the professionals' - and it seems that today's world is coming full circle. No longer do we expect an engineer to write an advert, a brochure, a product specification. No longer does the hotel manager produce the venue's website.
You may have outsourced your web design, but have you thought about the ways in which hiring a professional writer can help boost your image?
Having an expert means sharp spelling, the right word in the right place and a mastery of powerful persuasive techniques that will give your website the edge over the competition, including effective and well-integrated search engine optimization.
You may have the very best gite in the region, the best restaurant or the best beer, but this does not mean that you cannot benefit from a little extra boost in the way you present yourself. Emma works in tandem with web designers to ensure your business, idea or product is presented in the most appropriate way. Eradicating typos, unnecessary commas and uncomfortable phrasing adds a polish and finesse to your site. SEO precision means your website has an improved chance at making #1 on a search. Make sure your customers see you at your best.
Hiring a writing expert makes a huge difference in how you market yourself. It could be the very edge you need. Leave the web design and CSS coding to a design expert, and leave the words to Emma!